Optimizing Your CTA: Words Matter
The Call To Action button on your website or app can play an integral role in conversions. To optimize your CTA, be sure to evaluate the text you place inside that button.
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David and Goliath: How to Land Million Dollar Corporate Accounts
No matter how small your company, if you have the ambition and right approach, you can land lucrative corporate accounts. Here’s advice on how to do it, inspired by David and Goliath.
Best Practices for Giving Support to Non-Tech Savvy Customers
Whether you’re at a startup or a full-fledged conglomerate, providing support for a tech company and dealing with customers who may or may not be tech savvy can be one of…
How to Sell Customers and Investors on Your Startup
The founder of successful edtech startup Clever shares sales tips plus a few Y Combinator partners give advice for how to successfully pitch investors.