Branch Metrics explains how deep linking can help various types of apps (such as Venmo, Uber and Hotel Tonight) achieve more downloads and higher retention.
Once you launch your product, it’s time to focus on user acquisition. Here are our top four strategies for achieving growth by creating customer evangelists.
A pair of startup founders share the most important lessons they’ve learned while growing to more than 10 million users General Assembly recently hosted a fireside chat with Andrew Maguire…
Keeping an existing customer is much cheaper than acquiring a new customer. Here’s a guide to analyzing customer churn in order to improve retention.