In this post, we’ll discuss the top five metrics that startup founders and product managers should measure and analyze.
How do mobile app notifications function now and how will they change in the future? Here’s what startup founders and product managers need to know.
Quick wins are an onboarding technique that can help improve user engagement of your web or mobile app.
An exit survey can help you discover why users are leaving your app or service. Here’s our top advice for crafting and implementing successful exit surveys.
Branch Metrics explains how deep linking can help various types of apps (such as Venmo, Uber and Hotel Tonight) achieve more downloads and higher retention.
Keeping an existing customer is much cheaper than acquiring a new customer. Here’s a guide to analyzing customer churn in order to improve retention.