{"id":2123,"date":"2015-03-19T15:01:35","date_gmt":"2015-03-19T23:01:35","guid":{"rendered":"http:\/\/thinkapps.com\/blog\/?p=2123"},"modified":"2015-03-31T09:56:22","modified_gmt":"2015-03-31T17:56:22","slug":"5-new-things-learned-apple-watch-apps","status":"publish","type":"post","link":"https:\/\/thinkapps.com\/blog\/development\/5-new-things-learned-apple-watch-apps\/","title":{"rendered":"5 Key Features of the Apple Watch (and Potential App Use Cases)"},"content":{"rendered":"

Since Apple<\/span>\u00a0initially announced\u00a0the Apple Watch<\/a> back in September, the world has had to endure months of speculation and rumors regarding\u00a0which features may or may not be included on the\u00a0Watch. All of those rumors were\u00a0put to rest during\u00a0the company’s<\/span>\u00a0Spring Forward Event<\/a>\u00a0on March 9<\/span>.<\/span><\/p>\n

Apple<\/span>\u2019<\/span>s registered developer\u00a0community had received early access to the<\/span>\u00a0WatchKit SDK<\/a>\u00a0last November, which was\u00a0four to five<\/span>\u00a0months before the expected launch of the wearable. With its announcement last week,\u00a0Apple shed new light on the features and capabilities of\u00a0the first iteration, which will be available in stores on April 24.<\/span><\/p>\n

With the recent announcements in mind, we have extrapolated what it all means for app designers and developers and hereby\u00a0present 5 New Features\u00a0We<\/b><\/span>\u2019<\/span>ve Learned About the Apple Watch<\/b>.<\/span><\/p>\n

(For more information about\u00a0Apple Watch design and development<\/a>, check out our guides on key design principles for Watch apps<\/a> and\u00a0how to develop a Watch app<\/a>.)<\/p>\n

Want to build an Apple Watch app? Find out more here.<\/a><\/p>\n

1. 18 Hours of Battery\u00a0Life<\/span><\/h2>\n

Having experienced a year of Android wearables, ranging from LG to Samsung Gear, a notable concern has been battery life. Apple had not explicitly revealed\u00a0in it<\/span>s initial announcement\u00a0how long the device<\/span>\u2019<\/span>s battery would last on a full charge. <\/span><\/p>\n

We finally got the word and now know explicitly the expected period between charging your Apple Watch should be 12<\/span>\u2013<\/span>18 hours<\/span><\/a>, which means\u00a0about 2<\/span>\u2013<\/span>3 hours when interacted with actively and continuously.<\/span><\/p>\n

Knowing more precisely the battery capability of the device further emphasizes contextuality in designing apps, not just in terms of the type of notifications received but also the duration a user is expected to interact with one app at a time.<\/span><\/p>\n

\"Apple<\/a><\/p>\n

Image credit<\/em><\/a><\/p>\n

As the Apple Human User Interface Guidelines<\/a> state:<\/span><\/p>\n

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“A WatchKit app complements your iOS app; it does not replace it. If you measure interactions with your iOS app in minutes, you can expect interactions with your WatchKit app to be measured in seconds. So interactions should be brief and interfaces should be simple.”<\/span><\/p>\n<\/blockquote>\n

Limiting app interaction proportionally and optimally and handing off to the iPhone intelligently allows for greater battery optimization. Think of the workflow as synonymous with the old-school pagers from the 1990s where you would get a short message notification before proceeding to the nearest phone.<\/span><\/p>\n

As future iterations see a stronger processor than the S1 with accompanying battery advancements, we may see new types of Watch apps and use cases evolve.<\/span><\/p>\n

2. Siri at Your Command<\/span><\/h2>\n

Apple showcased Shazam<\/a>, a music identification and discovery app, in order to demonstrate how the wrist device is able to listen to and recognize music through Siri and the watch<\/span>\u2019<\/span>s microphone.<\/span><\/p>\n

\"Shazam<\/a><\/p>\n

Image credit<\/em><\/a><\/p>\n

The significance of that demonstration is that it<\/span>\u2019<\/span>s the first time besides messaging other users that we have seen the Watch<\/span>\u2019<\/span>s microphone used in an app. <\/span><\/p>\n

So far we have not seen any evidence of this capability available in WatchKit, so\u00a0<\/span>it may be an exclusive arrangement with Shazam for now. But there<\/span>\u2019<\/span>s little\u00a0doubt this is something Apple will look at opening up.<\/span><\/p>\n

Opening up the microphone and Siri platform to third-party developers would expand\u00a0interaction options beyond merely tapping buttons that\u00a0are pre-defined responses to also include custom dynamic run-time messages. <\/span><\/p>\n

The small real-estate on the Apple Watch leaves voice as the only logical direct form of communication short of using the iPhone.<\/span><\/p>\n

Potential Use Cases: <\/span><\/h3>\n

Evernote<\/b>: Use Siri to dictate a sentence (or more!)\u00a0and transcribe the results into an existing or new note. The benefits of this include being able to rapidly create a document on the fly without the initial use of an iPhone. <\/span><\/p>\n

WhatsApp<\/b>: As a messaging app, you would be able to use your voice to dictate messages rapidly and send to other users. Similar to how iMessages would work, one would hold a button and talk into the microphone of the Watch, with the app confirming the correct dictation prior to sending the message. The premise is to be phone-free and to be able to communicate beyond pre-determined words and sentences on a button. <\/span><\/p>\n

3. Digital Touch<\/span><\/h2>\n

Another form of communication besides tapping buttons or Siri-powered audio messages is through what Apple dubs a “digital touch,” which is an intuitive and intimate way of sending messages in the form of low-fidelity glyphs that symbolize a meaning.<\/span><\/p>\n

\"Digital<\/a><\/p>\n

Image credit<\/em><\/a><\/p>\n

As Apple put it, “You don<\/span>\u2019<\/span>t even have to use words. The Digital Touch features on Apple Watch give you fun, spontaneous ways to connect with other Apple Watch wearers, wrist to wrist.”<\/span><\/p>\n

We<\/span>\u00a0learned at\u00a0the Apple event on March 9 that there are, in fact, three types of digital touches:<\/i><\/span><\/p>\n

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  1. Tapping<\/b>, which sends a gentle vibration to another user, synonymous with poking<\/i> on Facebook<\/span><\/li>\n
  2. Sketching<\/b>, which allows the finger to sketch and share a quick glyph (as seen above)<\/span><\/li>\n
  3. Heart-sharing<\/b>, which, as the name implies, allows one user to share his or her heartbeat per minute with a loved one by\u00a0<\/span>pressing with two fingers<\/span><\/li>\n<\/ol>\n

    This is certainly a feature that\u00a0third-party developers would love to get their hands on, and Apple opening up the capability\u00a0on it<\/span>s SDK will introduce new and interesting apps.\u00a0<\/span><\/p>\n

    Potential Use Cases:<\/span><\/h3>\n

    Facebook<\/b>: The popular social media app would benefit from users being able to send quick low-fidelity emoticons<\/i> and drawings to other users. Other chat apps, like Viber<\/b> and WhatsApp<\/b>,\u00a0would just as richly benefit from having the ability to draw. <\/span><\/p>\n

    Evernote<\/b>: Users would\u00a0benefit from\u00a0having the ability to not only dictate verbally via Siri (as we mentioned earlier), but also through quick sketches to supplement an existing note or to scribble something on a new note. <\/span><\/p>\n

    4. Custom 3rd-Party Watch Faces<\/span><\/h2>\n

    When you aren<\/span>\u2019<\/span>t playing with the various apps on your Apple Watch, you’ll be looking at\u00a0the Watch face. This\u00a0creates\u00a0<\/span>another realm for\u00a0customization. <\/span><\/p>\n

    The Apple Watch already comes shipped with many faces<\/span><\/a>, from the more traditional to the more modern. You can even add specific modular items from agenda to world time.<\/span><\/p>\n

    \"Apple<\/a><\/p>\n

    Image credit<\/em><\/a><\/p>\n

    Swapping faces on the Apple Watch is trivial. Although Apple hasn<\/span>\u2019<\/span>t yet opened up the API to create new faces beyond the dozen or so\u00a0that it comes with, it’s certainly only a matter of time<\/em> (get it?). <\/span><\/p>\n

    Beyond being a personalization statement for users, Watch\u00a0faces can present certain useful utilities.<\/span><\/p>\n

    Potential Use Cases:<\/span><\/h3>\n

    Imagine a\u00a0Major League Baseball<\/b>\u00a0Watch face\u00a0that offers the custom logo and colors of one<\/span>\u2019<\/span>s favorite team, along with modules that would display the latest team news\u00a0and\u00a0upcoming games. The benefits of this include providing a custom and personalized face as well as quick “glance-able” information on your\u00a0favorite team without having to open an app.<\/span><\/p>\n

    5. Native Watch Apps<\/span><\/h2>\n

    Finally, the bee<\/span>\u2019<\/span>s knees for developers is the ability to create\u00a0a fully native app on the Apple Watch. <\/span><\/p>\n

    Right now, when you look\u00a0at a custom app\u00a0on the Watch, what you are really looking at it is the UI<\/a>, which is mostly static.<\/span><\/p>\n

    \"Communication<\/a><\/p>\n

    Image credit<\/em><\/a><\/p>\n

    The runtime, which decides which screens to show \u2014 such as labels and images \u2014 is actually being performed on the Watch<\/span>\u2019<\/span>s paired iPhone. This\u00a0means users\u00a0aren<\/span>\u2019<\/span>t really experiencing a fully-native app on the Watch\u00a0and creates\u00a0a strong dependency on having the Watch paired with your iPhone at all times.<\/span><\/p>\n

    Apple has promised that next year we’ll be seeing fully-native apps, and the current constraint is probably due to the battery limitations of the device, which hamper how much processing can be done on the device, as well as the processor power of the Watch\u00a0itself.<\/span><\/p>\n

    Having fully-fledged apps will change the landscape and nature of the apps, of course, as no longer having a paired connection with an iPhone has practical ramifications. Use cases where a user would not be able to carry a phone but would be wearing a Watch is where we will see\u00a0the most innovation.<\/span><\/p>\n

    Next year, when apps go native, we can presume that the battery life will significantly improve,\u00a0along with processor capacity. We will also see design shift from using the app\u00a0for a handful of seconds at a time to minutes. <\/span><\/p>\n

    Although\u00a0screen sizes should remain relatively the same, we will see the utility and functionality of apps change to some degree.<\/span><\/p>\n

    Potential Use Cases:<\/span><\/h3>\n

    RunKeeper<\/b>: Purpose apps like\u00a0RunKeeper<\/span><\/a>\u00a0would be able to go native, meaning they will\u00a0not require constant pairing with your iPhone but would be able to operate independently. That is, the Watch would be able to run code internally and store data such as your current run, allowing you to defer syncing up with your iPhone until you returned. Currently, you would need to be running with your iPhone strapped to you. <\/span><\/p>\n

    We will be seeing tons of mini-games and utility apps, which can calculate and work on their own. <\/span><\/p>\n

    Final Thoughts<\/span><\/h2>\n

    A new product line for Apple certainly inspires\u00a0a new way of thinking, and the first few months of playing around with the WatchKit SDK<\/span><\/a> allowed developers to not only explore what is currently possible, but what is potentially possible if and when the platform opens up a bit more.<\/span><\/p>\n

    Apple<\/span>\u2019<\/span>s Spring Forward Event<\/span><\/a> this week further opened up the<\/span>\u00a0imaginations of developers and designers by introducing new features and capabilities\u00a0that\u00a0will only exacerbate the need for more of the SDK to be opened up. This is certainly a bold first iteration by Apple and future iterations will certainly see a lot of what we mentioned in our wish-list become a possibility as the device battery and processor performances increase year-by-year.<\/span><\/p>\n

    <\/p>\n

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