Tag:User Research

What is beta testing? What’s the difference between beta testing and alpha testing? How can startups beta test successfully? We’ve got the answers.

An exit survey can help you discover why users are leaving your app or service. Here’s our top advice for crafting and implementing successful exit surveys.

Here are our top five email marketing tips for building and maintaining loyalty amongst your subscribers.

Nicki Boyd, co-founder of Versame, which is creating the first wearable education device for children, shares hardware startup advice.

Launching your app is huge, but the work doesn’t end there. To make your app successful for the long haul, be sure to take these five steps post-launch.

Creating an internal tool for employees can be daunting. Here are three key questions you should ask yourself before beginning to build an enterprise app.

User testing is a usability technique that helps startup founders and product designers gain valuable insights about their products from users.

Twitch cofounder Emmett Shear gives startup founders the inside scoop on how to interview the right users the right way.

Usability testing is a way to see how people are using your app and what you can do to improve it. You monitor the subject while they perform different tasks…