How Deep Linking Leads to More App Downloads and Higher Retention
Branch Metrics explains how deep linking can help various types of apps (such as Venmo, Uber and Hotel Tonight) achieve more downloads and higher retention.
Tag:Acquisition
Search results
Customer Churn: Why It Should Be Your Most Important Metric
Keeping an existing customer is much cheaper than acquiring a new customer. Here’s a guide to analyzing customer churn in order to improve retention.